Biotech Product Animation
Client: QInstruments
Year: 2025
Services: Product Animation
Scope: storyboard, animation, sound design, rendering, post-production
About the Project
When QINSTRUMENTS approached us, they had a clear goal. Showcase the elegance and engineering of their modular lab automation devices—without sacrificing scientific depth or visual clarity.
We delivered a cinematic 3D product animation tailored for the biotech space, combining technical storytelling with premium motion design aesthetics.
Using stylized CT-scan views, force-field transitions, and precision-driven close-ups, we brought their shaking, heating, and cooling solutions to life in a way that’s visually compelling and scientifically grounded.
Key Visual Features
Modular device morphing
Feature-specific cutaway animations
Labware-adapter transitions (vials, tubes, microplates)
Highlighted motion: shake, heat, cool, tilt, and turn
Logo formation using exploded product views
Curious how custom animation can elevate your next product launch? Get in touch with us!
Introduces QINSTRUMENTS’ full product ecosystem—from shakers to coolers, tilt and turn stations—all sharing one compact footprint.
Working on this project was a chance to combine creative storytelling with technical artistry, all in support of one of lab automation’s most recognized brands.
Interested in doing something similar?
At BYOND CREATIVE, we specialize in translating complex, technical devices into high-end product animations that resonate with scientists, engineers, and decision-makers.
Let us help you tell your product’s story.